Analysts Forecast iPhone 12 Series To Make Apple History
Analysts expect the new iPhone 12 series could be Apple’s best-selling phones in history, with the Cupertino giant reportedly increasing production orders by 2 million units after robust demand.
Reported by GizChina, Cinda Securities analysts forecast sales of the iPhone 12 series to exceed expectations, tipping Q4 supply chain orders of 80 million – 85 million, and hitting sales of 230 million – 240 million shipments in 2021.
By comparison, the iPhone 11 reportedly shipped 75 million units in Q4 last year.
The projected figures would eclipse the iPhone 6 Series as Apple’s best selling phone series in history with an estimated 222.4 million units.
Analysts claim 5G technology coupled with an OLED screen has been sufficient to attract consumer interest, made more attractive by a wide range of pricing options within the 12 series range.
Renowned Apple analyst, Ming-Chi Kuo, has forecast iPhone 12 and iPhone 12 Pro handset pre-orders to notch 7 million – 9 million units.
He also expected the iPhone 12 and iPhone 12 to represent 60% – 70% of series shipments, with the iPhone 12 Pro Max and iPhone 12 Mini to hit around 15% – 20%.
Whilst the projections remain optimistic, analysts warn consumer feedback is still unclear with only two of the iPhone 12 series on sales, and arriving later than last year’ release date.